How about catching up with your reading today? Staying sharp
is challenging in an industry that changes as fast as ours. But it will be much
easier if you can set away an hour or two each week to learn from the specialists.
What to read?
A speedy Google search will show plenty of ideas about the "best marketing books" or "best business books". But this is my own personal and individual post.That's why I'm going to show you my personal favorites. Some of them are masterpieces
while others are quite new. Some take a bit of time to consume while others are
quite fascinating. But each one has something vital to teach us. Enjoy!
1] Permission
Marketing by Seth Godin
A book with the history of "permission marketing".
This looks very normal now, but in the year of 1999 it was a revolution.
2] Contagious: Why
Things Catch On by Jonah Berger
This book offers brilliant visions into the psychology
behind viral content.
3] Social Media ROI
by Olivier Blanchard
Guide of best practices and practical explanations. This
book clarifies the business of social media.
4] YOUtility: Why
Smart Marketing is about Help, Not Hype by Jay Baer
YOUtility shows real-world examples of businesses that have
moved beyond selling to deliver their real value.
5] Influence: The
Psychology of Persuasion by Robert
Cialdini
This classic book on encouragement is one of the all-time hits
among psychology based business books.
6] Epic Content
Marketing by Joe Pulizzi
Joe Pulizzi shows a roadmap for developing content. And how
to make them so attractive and so affecting that people will actively seek it
out.
7] Simple: Conquering
the Crisis of Complexity by Alan Siegel and Irene Etzkorn
This interesting read shines a light on the excessively
complex mixture of choices that we've all come to take as "normal."
8] Audience:
Marketing in the Age of Subscribers, Fans, and Followers by Jeff Rohrs
This book will tell you about attracting and preserving a long-term audience is no longer optional.
9] Creative
Confidence by Tom Kelley and David Kelley
Through encouraging examples and enjoyable narrative, this
book shows how to build an audience with creativity.
10] QR Code Kill
Kittens by Scott Stratten
There are many SEO and SMM books in the market which tells
you what to do. Well this one tells you what NOT to do. And the writer did it
in a hilarious way.
Mark Twain said that, “Good books and good friends make your
life ideal.” And these books will make your business better along with your
life as well.
Bulletin By: Orlando SEO Experts
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